DREAMERS ONLY:
REV Rossoevolution, ThinkingHat and Modo Promotion launch a new format where Events meet Artificial Intelligence

Over 100 top clients and decision makers gathered at the Snai San Siro Racecourse for DREAMERS ONLY, an evening entirely dedicated to innovation, exploring how AI and emerging technologies are reshaping the way events are designed and experienced.
An exclusive gathering for professionals and brands that don’t just follow change, but choose to anticipate it. A true Episode Zero of a format designed to grow and move over time—just like the vision behind it—bringing innovation beyond traditional event settings.

AI & EVENTS: A NEW LANGUAGE
DREAMERS ONLY was born from the awareness that new technologies and generative AI are profoundly redefining how we experience and design events. No longer moments to simply observe, but experiential spaces where technology and emotion come together to create authentic connections.
The event was conceived by REV, an Events and Communication company driven by a natural passion for innovation, and developed together with ThinkingHat, an innovation studio specializing in immersive experiences, and Modo Promotion, experts in organizing and managing on-the-road campaigns through next-generation promo trucks.
Three partners, one shared vision: creating a space for dialogue between the events industry, AI and creative experimentation—designed not to talk about the future, but to experience it firsthand.

OUR PERSPECTIVE ON CHANGE
At the Snai San Siro Racecourse, DREAMERS ONLY took shape through three trucks, each with a distinct and complementary role: a stage, a catering area, and an immersive space dedicated to AI-powered experiences.
A setting designed to welcome guests and guide them throughout the evening, transforming the venue into a place for connection, listening and experimentation.
From the stage truck, a short talk offered a concrete, design-driven perspective on the transformations currently shaping Live Communication, connecting creativity, technology and new forms of audience engagement.
Alongside the speakers was E.V.A., an AI-generated co-host—introduced to spark dialogue and open up the themes that guests could later explore directly through the immersive experiences.

A FUTURE TO EXPERIENCE, NOT TO WAIT FOR
The heart of the event was the truck dedicated to immersive experiences, where guests were able to explore how emerging technologies can become powerful storytelling tools in live events.
Inside, solutions based on Playtronica—which turns surfaces and objects into sound and visual interfaces—and TouchDesigner, a generative AI platform used to create real-time reactive audiovisual environments, demonstrated how presence, sound, gesture and space can interact in a fluid and meaningful way.
Alongside these, the use of Gaussian Splatting & Spatial Control technology opened up new perspectives on three-dimensional representations of environments and objects in relation to human presence, offering an evolved vision of virtual design applied to events.
A sharp yet impactful glimpse into new intelligences and new languages for designing increasingly original and innovative events.

DREAMERS ONLY: A FORMAT DESIGNED TO EVOLVE
This event marks the beginning of a format created to evolve over time. A bridge between present and future, between brands and new generations—bringing innovation out of traditional event venues and making it accessible, experiential and tangible.
Coming soon, Dreamers Only will go on the road, traveling across cities, universities and companies throughout Italy, with the goal of spreading innovation culture, identifying new talent, and co-creating new opportunities for experimentation, connection and growth with clients.
Because for us, being Dreamers doesn’t just mean imagining—it means spotting new energy while it’s still raw, and turning it into something real.

🔗 Discover Dreamers Only and apply for upcoming stops.
Registration is reserved exclusively for companies.

“The high level of participation is a very strong signal for us. DREAMERS ONLY proved to be a genuine space for dialogue about the future of Live Communication and AI integrated into events,” said Daniele Rosso, President of REV. “We are extremely satisfied with the expectation that today’s exchanges will grow into solid, lasting partnershipt”

“The technology is ready, and so is the market. The real gap is cultural. DREAMERS ONLY was created to bridge this gap, bringing some of today’s most interesting technologies into an experience that clearly shows their impact on events and conventions.”
Giuliano Ambrosio, Founder, ThinkingHat

“If technology is ready and the market is ready, what really makes the difference is making it tangible. For DREAMERS ONLY, MP Srl brought its idea of a ‘turnkey’ experience: mobile spaces and on-the-road formats capable of transforming innovation into something to live, remember and share.”
Francesco Franzè, CEO, Modo Promotion