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Client

Jeep

Type

b2 event / roadshow

Where

12 stages in Europe

Duration

3 months

A traveling booth to showcase the rock soul of Jeep.

In conjunction with the European tour of the Rolling Stones, we organized a B2C event for Jeep, creating a booth to offer the public a brand experience with a “rock” soul, perfectly in line with the personality of this legendary brand. The most popular activity: a mini photo shoot where visitors could pose with instruments and accessories as rockstars.

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Activity

Development of creative concept, visual identity, production of communication materials, study and implementation of activity programme, design and implementation of setups and techniques, complete logistics and staff management.

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