OPERAZIONE RISORGIMENTO DIGITALE
Client
Tim
Type
Roadshow and launch press conference
Where
107 provinces
A roadshow that travelled across Italy to promote and support digitalisation and help bridge the technological gaps
3 customised trucks specially prepared for the occasion reached 107 municipalities and over a million people. The goal was to spread digital skills on a large scale through free training sessions, providing the tools and knowledge necessary to tackle the challenges of digital transformation.
Activity
Customisation and setup of trucks, complete logistics management, production and staff management for each stop. Organisation of the launch press conference in Rome.
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