FORMULA E

Client
Maserati
Type
sponsorship activation
Where
Italy and Abroad
Duration
2 years
Maserati in Formula E: an opportunity for added value not to be missed

A 2-year sponsorship activation that engaged enthusiasts and industry professionals. During this period, various invitation-only events were organized for journalists and clients, as well as events open to the public. The locations for these events included circuit hospitality areas, exclusive locations chosen ad hoc, and local dealers, both in Italy and abroad. The events were carried out according to guidelines produced by REV based on the brand’s specifications.

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Activity
Development and production of communication materials, design and implementation of setups and techniques, placement of show cars and one-offs, 360° management of each individual event.
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