WANDERLUST

Client
Jeep
Type
Roadshow - B2C event
Where
7 stops across Europe
A European tour focused on well-being to “find your north.”

Jeep and Wanderlust, specialists in well-being and fitness, are touring Europe with a joint roadshow open to everyone. Inside the Jeep Lounge, the public can participate in a free Surfset Yoga class, a new fitness discipline captivating thousands of people. Participants also have the opportunity to take a test drive of the Jeep range.

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Activity
Development of the creative concept, production of communication materials, design and creation of setups and techniques.
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